IC Media Direct Leaders Talk about SEO Techniques and Internet Reputation

ICMediaDirect, reputation management agency, talks about how can people and brands implement search engine optimization (SEO) to increase internet reputation. As consumers tend to use Internet search engines to gain information about products and services before making purchases, the agency is advising businesses to implement SEO to optimize their online presence. Tailored strategies will ensure that the top hits on Google and other search engines engage customers and present an uplifting presence that will improve a brand’s reputation. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Fully utilizing dedicated social media accounts is a powerful way to effectively improve online reputation. Sites such as Facebook and Twitter rank well on Google; when potential customers search for a brand, service, or individual one of the top hits will likely be a focused social media account. Businesses can then push down irrelevant listings about their companies with a thoughtful and engaging social media presence, as well as provide a controlled outlet to increase interesting postings with excellent SEO. Another benefit of having a presence on these sites is being able to respond quickly to feedback, both positive and negative. Utilizing SEO within responses, social media platforms provide businesses a medium through which to efficiently respond to consumers, while also increasing their Google rankings. Companies gain from having relevant means to express the strengths of their brand and to address concerns voiced by customers. This is going to be especially important, as ICMediaDirect predicts more platforms will be indexed by Google so that individual posts will soon have the same value as standalone web pages.

By creating relevant, interesting, and shareable content, brands can create a captivating online presence. According to the firm, Google rewards brands that offer readers rich online posts. Strong content developed with expert SEO strategies has the power to go viral, reach a wide audience, and potentially draw in more customers and enhance a brand’s reputation. By releasing well-developed content, companies and individuals can foster a positive online reputation. ICMediaDirect stresses the importance of regularly putting out content and implementing the latest in search engine optimization in order to successfully improve online reputation.

Founded in 1996, ICMediaDirect is a recognized leader in the public relations industry. The agency has offices in New York and Washington DC, and serves clients in 49 countries with reputation management packages tailored to the specific needs of an individual or company. The company won the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for three consecutive years, and brought out a well-received book on Google brand repair. ICMediaDirect is a regular sponsor and highly valued participant of industry conferences including Affiliate Summit, Leadscon, and ad:tech.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMD Leaders Emphasize Importance of Search Engine Results

ICMediaDirect, PR and internet reputation powerhouse has improved the technique of using Google algorithms to decrease bad reviews. For 25 years, the agency has been assisting people and companies increase their positive reviews as online reputation management has become more popular. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

 “The first step to effectively managing your online reputation is to always assume that others will Google you,” an expert at ICMediaDirect says. “This may seem clear to some Internet users today, but even the most established companies can downplay or overlook this concern and damage their credibility. If a piece of information is online, it will be found eventually”. Firm’s leading marketing specialists reveal that with more users reviewing products and services online than ever before, Google now plays a crucial role in today’s Internet-driven society.

As companies adapt to take advantage of every social media platform available to them, online reputation management is facing continued reforms in the 21st century. In addition to managing Google searches, ICMediaDirect takes control over all major blogs and social media accounts on behalf of their clients to further increase their positive online presence. Their strategy includes creating consistent, brand-cohesive, and relative content. Clients also take up the opportunity to receive feedback through their social media, communicate with existing or potential customers, and encourage employees to convey the company’s positive message.

ICMediaDirect is the worldwide leader in reputation management that provides its services to businesses and individuals in 49 different countries. Founded in 1996, two years before Google, the company has successfully evolved, creating strategies that allow 100% control of online search results. Helping CEOs, celebrities, doctors, and real estate investors, their specialists often attend conferences around the world to share their expertise, including LeadsCon, Content Rising Summit, ad:tech, and Affiliate Summit. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Acknowledged as Leaders of Internet Reputation

ICMediaDirect, PR and Reputation Management agency headquartered in NYC and Washington DC, offered professional advice on the importance of internet reputation for people and brands. For over two decades, ICMediaDirect leaders have been providing brand repair services and increasing online reputation of Fortune 500 companies and renowned individuals. This year, ICMediaDirect received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third consecutive year, after demonstrating strong business ethics and corporate values. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

The importance of reputation management is often overlooked by companies that try to establish a strong Internet presence and build trust among their consumers. Local business directories make it easy for customers to review their personal experience with a brand, and corporations should remain aware of how their enterprise is observed by potential clientele. According to the professionals at ICMediaDirect, “what people say about your company has become the most significant reflection of your reliability and services. In essence, you are what people find about you online.” It is important for companies to evaluate customer reviews and adequately address any negative feedback. 70 percent of buyers admit to being affected by online disapproval by others before making their own purchase, and any criticism might deter them from selecting the products or service offered by a specific company. With many ways available for handling negative reviews, ICMediaDirect outlines the best approach of responding quickly to rectify any issues offline.

Brand repair should be an essential part of a business’ marketing strategy due to the significant impact of a negative online reputation and its direct effect on previous marketing efforts. When customers go online to learn more about a company or product, discovering bad reviews almost always drives them to a competitor. When no such information is available from real customer reviews, consumers often choose not to take any risk and do not complete transactions for potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” says a spokesperson for ICMediaDirect.

Founded in 1996, ICMediaDirect is the leading provider of online reputation and brand repair services. Being two years older than Google, ICMD team offers revolutionary reputation management strategies that help companies and individuals rank better on search engines and project a positive image through a mix of media channels. The company often offers its advice and services at marketing conferences, including ad:tech, Affiliate Summit, and LeadsCon, having released a groundbreaking handbook on Google brand repair last year. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Will Go To Affiliate Summit East

ICMediaDirect, a leading agency in PR and online reputation, will join the upcoming Affiliate Summit East (ASE) to discuss industry news and the most pressing local and global issues. The conference will happen at the New York Marriott Marquis in NYC, and will be attended by more than 5,000 advertisers, sellers, networks and media channels. Reputation management experts at ICMD will speak on the importance of building an unparalleled online brand for businesses as well as individuals, and will tackle some of the forward-thinking strategies they utilize for successful content marketing. To access your personal or your company’s Online Reputation Report, visit ICMediaDirect at http://www.icmediadirect.com

Founded in 2003, Affiliate Summit Inc. has a proven track record in managing highly successful marketing projects and delivering numerous insightful events, educational sessions, and tradeshows. With combined experience of more than 30 years in affiliate marketing, founders of the company Shawn Collins and Missy Ward believe in the power of interpersonal networking and information exchange in today’s fast-paced digital world. Their landmark events create an invaluable learning and sharing environment for thought leaders, start-ups, merchants, and vendors to discuss new opportunities for effective business development and digital innovations. With an established expertise in providing state-of-the art solutions to customers who aim to showcase their brand online in the best light, ICMediaDirect is delighted to bring first-class advice and tips on effective reputation management to affiliates and merchants at the conference that is now less than two months away. Experts at ICMediaDirect reinforce confidence in search engine optimization (SEO) techniques and emphasize the need for every brand to regularly put out content and use technological advancement to develop and maintain captivating online presence.

This year’s edition of Affiliate Summit promises to feature a collection of keynotes from most influential and thought-provoking public figures in the field of digital platforms and marketing. Speaker Scott Stratten, a social media and relationship marketing expert, President of Un-Marketing and the author of four best-selling business books, is one of “America’s 10 Marketing Gurus”, according to Business Review USA. The final and concluding day of Affiliate Summit East will see an SEO keynote panel, featuring Bruce Clay (President of Bruce Clay, Inc.), Duane Forrester (VP at Bruce Clay, Inc.), and Stephan Spencer (Co-Author of The Art of SEO).

Established in 1996, ICMediaDirect is an award-winning PR and online reputation management company, dedicated to brand repair for companies and individuals across the globe. Its cutting-edge technological solutions and highly competitive and unmatched online reputation packages have vastly improved the Internet presence of numerous businesses, professional athletes, politicians, fortune top 500 CEOs, celebrities, among many others. Major marketing conferences and events frequently benefit from ICMediaDirect’s participation and sponsorships, including Affiliate Summit, Leadscon, SES, and ad:tech conferences. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Leaders Unveil Essential Features of Internet Reputation

ICMediaDirect, PR and online reputation management company, is changing the way businesses handle brand info. The agency unveiled the essential features of internet reputation while many companies have a hard time creating successful digital campaigns. The company’s strategic efforts not only suppress unfavorable publicity in search engine results, but they have given hope to hundreds of companies and individuals who wish to project a positive message online. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Reputation experts at ICMediaDirect recommend that companies monitor online activities regularly so that a reputation management plan can be implemented as quickly as possible. By keeping a close eye on brand mentions and online reviews, brands, individuals, and agencies can be proactive in their approach to online reputation management. Using a variety of monitoring tools will make the task easier and more efficient. Google Alerts allows users to receive email updates on the latest Google results featuring brand mentions. To monitor activities connected to a brand on various social media platforms, entities should use the Social Mention tool that keeps track of selected keywords.

Managing information appearing on the internet is a key pillar of online reputation management. Professionals at ICMediaDirect recommend claiming all online listings connected to the brand on various platforms, including local directories, Google Places and other locations that provide such information. Although companies have little control over what other people say on social media, they can influence the conversation by focusing on proactive brand messaging. ICMediaDirect team advocates the incorporation of the latest marketing technologies, such as storytelling techniques and videos. A combination of innovative photography and building a coherent narrative raises engagement creates an opportunity for businesses to build trust and the right image.

ICMediaDirect is an online reputation and content marketing agency with offices in New York City and Washington, DC. A leading firm in the industry, it has helped clients all over the world improve their brand’s potential with online reputation management since 1996. It was awarded the New York Excellence Award by the SBIEC yet again this year due to its knowledge and experience in SEO and creating compelling content. ICMediaDirect attends a variety of marketing conferences and events throughout the year, including Affiliate Summit, SES, and LeadsCon, often sharing its expertise and marketing methods with individuals and corporations from all over the world. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect to Join LeadsCon New York

ICMediaDirect will introduce its innovative online brand repair and reputation management tools at the upcoming LeadsCon event, which will take place at the New York Hilton. LeadsCon has established itself as the premier conference in the ever-growing vertical media and direct response marketing industry. With its anticipated events and webcasts, it showcases the best talent in these fields and keeps attendees and listeners abreast of the latest trends. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

ICMediaDirect has long been a participant of the LeadsCon New York, as well as LeadsCon Las Vegas. In line with the conferences’ desire to ask industry leaders to present their unique talents, the marketing agency is proud to discuss their unique ability to repair reputations of individuals and companies that have had the unfortunate experience of a negative representation of their online image. While many other considerations come into vertical media and direct marketing, reputation and public perception is at the very basis of successfully marketing any entity. By describing the realities of how quickly an online reputation can be tarnished and the basics of what it takes to successfully reverse such a situation, the agency’s experience and presentation are expected to be of great use for the event’s attendees.

ICMediaDirect will be joined by a plethora of businesses from every segment of the vertical media universe, including marketing service companies, technology solution providers, ad agencies, and venture companies searching for profitable investments. Speeches, discussions, and learning forums will offer valuable insights into the most effective strategies and latest trends. Speakers and moderators from major companies will share their knowledge, while targeted sessions focusing on lead generation and high-quality marketing strategies will result in the type of specific guidance to help bridge the gap between advertisers and consumers.

Full service PR and reputation management agency, ICMediaDirect has been providing their groundbreaking expertise for over 20 years. One of the first marketing firms to truly understand the potential of the Internet in its early stages, they also noted the extent positive or negative internet reputations can have on an individual or organization. As a result, the New York City and Washington D.C.-based agency developed strategies that provide 100% control over online search results by pushing down undesirable results. Clients from Fortune 500 CEOs to top sporting personalities have relied on ICMediaDirect, while major marketing events and conferences including SES, Affiliate Summit, and ad:tech welcome the agency each year to share their knowledge and insight. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Unveils Fresh Internet Tools at ASW in Las Vegas

ICMediaDirect, an international leader in PR and online reputation management, introduced their most recent digital strategies at the Affiliate Summit West (ASW) in Las Vegas. The event provides a space for online marketers to brainstorm, mingle, and share industry insights. A leading PR visionary, the New York based firm was added to the 2016 lineup to share its unique insight on importance of online reputation management and strategies to implement with other seminar participants. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

ICMediaDirect used its time at ASW to focus on one of its core capabilities: online reputation strategy. The full service PR firm has earned worldwide recognition for creating effective digital branding campaigns for businesses in every vertical. One of the organization’s marketing specialists shared that staying ahead of search engine trends plays a major role in the company’s continued success. “When it comes to building any brand, first impressions are everything. Even one negative search result about your company can tarnish your corporate image and dilute consumer loyalty. We use our Internet marketing experience to your advantage, leveraging the very latest Google algorithms. Our job is to consistently modify tactics to yield maximum results for our clients.”

The ASW offers more than a chance to share data with colleagues. Each year the conference also offers exhibitors, panelists, and attendees invaluable networking opportunities as participants from virtually every industry convene to develop and strengthen professional partnerships. These interactive sessions also prove a critical component to the PR firm’s cumulative achievements. One team member believes that the organization’s affiliate grid has helped catapult the company into the online reputation spotlight. “Successful reputation management isn’t about spinning wheels with as many online outlets as possible. It requires working with the biggest web contributors for the greatest impact in the shortest amount of time. Our clients reap the benefits of our wide-reaching professional relationships. We work directly with corporations such as MSN, Yahoo, and Google to quickly repair and boost any brand.”

Founded in 1996, ICMediaDirect is a global online marketing force that specializes in online reputation management and brand repair capabilities. As a proven digital advertising innovator, the company develops customized campaigns using a comprehensive media mix for long-term, sustainable results. A renowned affiliate marketer, the firm is constantly broadening its professional network by consulting and presenting at worldwide industry conferences, including ad:tech, LeadsCon, and SES. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect – Reputation Management – Talks on How to Bounce Back from Online Negative Feedback

Recent surveys showed that 86 percent of potential customers are careful when it comes to purchasing goods from a business with bad reviews. ICMediaDirect, PR and reputation management company, says that businesses can lose money if they have negative feedback.

With another survey showing that 9 out of 10 people say they take online reviews ‘very seriously,’ the agency has responded by providing advice on how companies can recover after receiving negative feedback online. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Having enhanced the brand image of Fortune 500 companies, celebrities, politicians, and athletes, ICMediaDirect has built an outstanding track record in efficient reputation control. The agency uses a clear strategy for diminishing the unwanted impact of criticism. First, determine if a comment is legitimate. Some information spread online is created by competing brands. The best course of action for this scenario is to request to have the review removed citing its unlikely authenticity. Next, find out if a review is opinion based. In this case, a company has a powerful opportunity to share factual, positive information about themselves, while also diluting the effect of the review. When a customer has left factual, yet negative feedback, then it is time to respond fully and genuinely. The agency recommends a dynamic approach, combining an apology with a proactive solution to a client’s problem.

With respect to difficult situations with existence of significant interaction online, ICMediaDirect advises addressing the complaint offline where possible by asking for the customer’s details or requesting to contact them privately. Experts at the firm have noted that this can reduce the impact of any further mistakes and the pressure on the business manager dealing with the complaints.

ICMediaDirect is a full-service public relations and content marketing agency, specializing in online reputation management. Its extensive experience with successful recovery from negative online reviews has helped companies and individuals project a positive image and build an efficient message with a strong impact on their audience. In 2015, the agency published a game-changing handbook on Google brand repair and has been awarded the New York Excellence Award by the SBIEC for two consecutive years. ICMediaDirect regularly attends well-known industry conferences including Affiliate Summit, ad:tech, and LeadsCon, where it shares its expertise and techniques with businesses from all over the world. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Goes to CSEW Conference

ICMediaDirect, a global reputation management agency, joined the Connect conference in Miami, organized by Search Engine Watch. Speaking at the conference were some of the foremost thought leaders and innovators in the online marketing industry, offering their expertise on SEO, digital acquisition, brand development, and various other topics. ICMediaDirect met with several keynote speakers over the course of the two-day conference, establishing their public relations prowess while determining how to apply new, inventive strategies to their proven marketing formula.

In a world dominated by its online sector and the power of social media, maintaining a positive online image is more pertinent than ever. The unimaginable growth of mobile, smarter search tactics, and ever-changing user behavior have ushered in a new era of search marketing, one where it is essential to stay ahead of its current trends. Search Engine Watch has been providing search engine and search marketing news, advice, and commentary for over 20 years, and through the CSEW conference explained how to excel in this new era, providing a two-track educational agenda designed to lead the discussion in the latest strategies and technologies.

ICMediaDirect’s exceptional depth of knowledge regarding online brand management and search engine tendencies contributed to the topics at hand, specifically when discussing organic search. A renewed emphasis was placed upon engaging with organic search at CSEW, with the full service public relations company presenting trendsetting SEO tools and diagnostics for the skilled search mechanic. The international brand managers also displayed proficiency in link building and next generation search techniques, providing competitive, sector-leading data.

Founded in 1996, ICMediaDirect has become a relentless force in the industry with offices in New York City and Washington, DC, and provides its unparalleled services worldwide. Advertisement and online reputation packages are customized for each individual or company and their specific needs, and have vastly improved the Internet presence of professional athletes, politicians, executive-level bankers, fortune top 500 CEOs, top motivational speakers, high-end celebrity jewelers, music agents, artists, and many more. Major marketing conferences and events frequently benefit from ICMediaDirect’s participation and sponsorships, amongst them Affiliate Summit, Leadscon, SES, and the ad:tech conference in New York, where companies and individuals from the advertising and technology worlds come together to exchange ideas, listen to keynote speeches on current topics. and contribute to industry trends and initiatives.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Leaders Highlight Important Aspects of Internet Reputation

ICMediaDirect is a PR and internet reputation management company that changes how prominent individuals and businesses use brand information. The agency highlighted the most important aspects of online reputation in a time when companies find it challenging to create feasible online campaigns. The company’s strategic efforts not only suppress unfavorable publicity in search engine results, but they have given hope to hundreds of companies and individuals who wish to project a positive message online. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Reputation experts at ICMediaDirect recommend that companies monitor online activities regularly so that a reputation management plan can be implemented as quickly as possible. By keeping a close eye on brand mentions and online reviews, brands, individuals, and agencies can be proactive in their approach to online reputation management. Using a variety of monitoring tools will make the task easier and more efficient. Google Alerts allows users to receive email updates on the latest Google results featuring brand mentions. To monitor activities connected to a brand on various social media platforms, entities should use the Social Mention tool that keeps track of selected keywords.

Managing information appearing on the internet is a key pillar of online reputation management. Professionals at ICMediaDirect recommend claiming all online listings connected to the brand on various platforms, including local directories, Google Places and other locations that provide such information. Although companies have little control over what other people say on social media, they can influence the conversation by focusing on proactive brand messaging. ICMediaDirect team advocates the incorporation of the latest marketing technologies, such as storytelling techniques and videos. A combination of innovative photography and building a coherent narrative raises engagement creates an opportunity for businesses to build trust and the right image.

ICMediaDirect is an online reputation and content marketing agency with offices in New York City and Washington, DC. A leading firm in the industry, it has helped clients all over the world improve their brand’s potential with online reputation management since 1996. It was awarded the New York Excellence Award by the SBIEC yet again this year due to its knowledge and experience in SEO and creating compelling content. ICMediaDirect attends a variety of marketing conferences and events throughout the year, including Affiliate Summit, SES, and LeadsCon, often sharing its expertise and marketing methods with individuals and corporations from all over the world. To see your Online Reputation Report, visit http://www.icmediadirect.com

C Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com