Already honored to receive the New York Excellence Award in 2014 and 2015, the third award is a reflection on the continued success of and commercial recognition received by ICMediaDirect in the public relations market, because they “consistently demonstrate a high regard for upholding business ethics and company values”. 2016 has been revolutionary for industries dealing with the various changes enacted by social media affecting the field of online reputation management.
IC Media Direct’s reputation experts recommend that entities monitor online activities consistently so that a reputation management plan can be put into place as quickly as possible. Keeping a close eye on brand mentions and online reviews means brands, individuals, and agencies can be as proactive as possible in their approach to online reputation management. Employing a variety of monitoring tools will make the task easier and increase its effectiveness. Google Alerts allows brands and individuals to receive email updates on any new Google results featuring mentions of them. For monitoring activities connected to a brand on social media, companies should use the Social Mention tool to monitor use of selected keywords.
Founded in 2003, Affiliate Summit Inc. has a proven track record in managing highly successful marketing projects and delivering numerous insightful events, educational sessions, and tradeshows. With combined experience of more than 30 years in affiliate marketing, founders of the company Shawn Collins and Missy Ward believe in the power of interpersonal networking and information exchange in today’s fast-paced digital world. Their landmark events create an invaluable learning and sharing environment for thought leaders, start-ups, merchants, and vendors to discuss new opportunities for effective business development and digital innovations. Building their reputation for providing state-of-the art solutions to customers aiming to showcase their brand online in the best light, ICMediaDirect is delighted to bring first-class advice and tips on effective reputation management to affiliates and merchants at the event. Experts at ICMediaDirect help a brand build confidence in search engine optimization (SEO) techniques while emphasizing the need for every brand to regularly put out content and use technological advancement to build a captivating online presence.
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ICMediaDirect, the New York and Washington DC-based Reputation Management and PR agency, provides clients with specialized insight on the significance of online reputation for individual persons as well as businesses. For more than 20 years, the team of online reputation experts have been offering brand repair services and improving digital status of elite individuals and Fortune 500 companies. This year, ICMediaDirect has once again received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third year in a row, as the firm continues to demonstrate strong business ethics and corporate values. See your Online Reputation Report by visiting http://www.icmediadirect.com
Managing the information available on the internet is the primary pillar of online reputation management. Consultants at ICMediaDirect advocate keeping up with every single internet posting related to the brand on several platforms such as local directories, Google Places and other locations that provide such information. Businesses and individuals may have inconsequential control over what other individuals say via social media. Yet, they can persuade the conversation by concentrating on proactive brand messaging. ICMediaDirect team recommends the addition of the latest marketing technologies such as storytelling methods and videos. A blend of groundbreaking photography and building an articulate narrative raises engagement and creates an opportunity for businesses to create trust and the right image.
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ICMediaDirect is a public relations and online reputation management organization that is considerably altering the way notable personalities and corporations manage brand communication. The award-winning firm described the chief pillars of managing online reputation to answer the needs of businesses that struggle to put together practical, responsive digital media campaigns. The agency’s strategic endeavors not only reduce negative publicity in search engine results, but also have helped hundreds of companies and people to become confident about portraying a positive message online. Check your Online Reputation Report now, by visiting http://www.icmediadirect.com
Preserving a robust positive image online is more key than ever at a time ruled by its online sector and the influence of social media, according to ICMediaDirect. The uptake in mobile, stronger search tactics, and always-changing user patterns has lead to a brand new phase in search marketing, one where it is required to be ahead of current trends. Search Engine Watch has been producing search engine and search marketing news, advice, and interpretations for more than two decades, and through the CSEW conference presented how to succeed in this advanced time, offering a two-track educational program put together to throw light on the most modern methods and technologies.
The professionals at ICMediaDirect advise companies to choose carefully when it comes to connecting with their target audience, with a consistently growing array of social media channels available. Teens are leaving sites like Facebook in favor of trendy new platforms like Snapchat and Instagram. With live-streaming apps excelling in 2016, digital natives are migrating to Periscope inlarge numbers. With two decades of experience helping brands master the tools to achieve success, ICMediaDirect has in-house staff trained in the latest technological and media technology to ensure forward-thinking plans for brands to utilize towards the most effective path.
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Optimizing SEO is more critical now than it was towards the end of the 20th century, not long after Google formed. Ensuring positive content is in the top search spot is imperative, since 33 percent of people always click on the search engine’s top result after searching a word or term. ICMediaDirect emphasizes that businesses and individuals should adapt to modern ways of controlling their online reputation through a smart content management plan. In comparison to SEO, content marketing is a relatively new process, but is also key for companies hoping to create a positive image. It allows firms to fully manage their branding by formulating a distinctive voice and a clear message through content – whether on websites, blogs, or social media channels – while also promoting their products and services. Trust is crucial for attracting consumers, and content marketing cultivates a brand that seems reliable and likable to also boost sales.
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Public Relations and Reputation Management agency ICMediaDirect, based in New York City and Washington DC, provides specialized insight on the importance of online reputations for individuals and businesses. For more than 20 years, the reputation experts have provided brand repair services which improve the online status of elite individuals and Fortune 500 companies. This year, ICMediaDirect was given the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third year in a row, after once again demonstrating strong business ethics and corporate values. See your Online Reputation Report today by visiting http://www.icmediadirect.com.