IC Media Direct Leading Brands To Better Image, Coherent Narrative

IC Media Direct Leading Brands To Better Image, Coherent Narrative
IC Media Direct Leading Brands To Better Image, Coherent Narrative

IC Media Direct’s reputation experts recommend that entities monitor online activities consistently so that a reputation management plan can be put into place as quickly as possible. Keeping a close eye on brand mentions and online reviews means brands, individuals, and agencies can be as proactive as possible in their approach to online reputation management. Employing a variety of monitoring tools will make the task easier and increase its effectiveness. Google Alerts allows brands and individuals to receive email updates on any new Google results featuring mentions of them. For monitoring activities connected to a brand on social media, companies should use the Social Mention tool to monitor use of selected keywords.

Read more: http://www.marketwatch.com/story/ic-media-direct—-reputation-management—-IC Media Direct-experts-unveil-key-aspects-of-online-reputation-2016-08-01 

ICMediaDIrect Notes Options To Handle Negative Reviews

ICMediaDIrect Notes Options To Handle Negative Reviews
ICMediaDIrect Notes Options To Handle Negative Reviews

The importance of reputation management is often underplayed by brands as they try to establish a strong Internet presence and create trust among their consumers. Because of local business directories, it is easy for customers to review their personal experience with a brand, and companies should remain aware of how their image is portrayed by potential clientele. The professionals at ICMediaDirect point out that, “what people say about your company has become the most significant reflection of your reliability and services. In essence, you are what people find about you online.” It is important that companies evaluate customer reviews and address any negative feedback in an adequate manner. 70 percent of buyers admit to being affected by negative online ratings before making their purchase, and any criticism may deter them from purchasing the products or service offered by a specific company. With many options available to handle negative reviews, ICMediaDirect details the best approach of responding quickly to rectify any issues offline.

Read more: http://markets.ask.com/ask/news/read/32392305

ICMediaDirect – An Extra Star On An Online Review Creates A Rise In Business Revenues

ICMediaDirect  - An Extra Star On An Online Review Creates A Rise In Business Revenues
ICMediaDirect – An Extra Star On An Online Review Creates A Rise In Business Revenues

Possessing good reviews online can obviously improve the business of a firm. Though, the study further shows that bad feedback can have a straight monetary impact on businesses. For instance, 86% of prospective customers said they would think twice about purchasing a product from a firm with bad online appraisals. Likewise, an extra star on reviews creates a 5% to 9% average rise in revenue for a business, while just one unwanted review could result in a company deducting about 30 customers. ICMediaDirect additionally states that getting positive reviews online results in sales.

Read more:  https://finance.yahoo.com/news/icmediadirect-reputation-management-ic-media-033618010.html

ICMediaDirect Displays Award-Winning Business Ethics, Corporate Values

ICMediaDirect Displays Award-Winning Business Ethics, Corporate Values
ICMediaDirect Displays Award-Winning Business Ethics, Corporate Values

ICMediaDirect is a New York City and Washington DC-based Reputation Management and PR agency providing specialized insight on the significance of a positive online reputation for individuals and businesses. For over 20 years, the team of reputation experts have been offering brand repair services and growing the online status of executive-level individuals and Fortune 500 companies. This year, ICMediaDirect received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third consecutive year, through demonstrating strong business ethics and corporate values. See your Online Reputation Report now at http://www.icmediadirect.com.

Read more: http://finance.yahoo.com/news/ic-media-direct-reputation-management-030431145.html

ICMediaDirect – Study Shows That Building An Online Reputation Is Equally Important As Offline Reputation

ICMediaDirect – Study Shows That Building An Online Reputation Is Equally Important As Offline Reputation
ICMediaDirect – Study Shows That Building An Online Reputation Is Equally Important As Offline Reputation

Though majority of businesses can work with this data, this is relevant mostly to local businesses. A whopping 92% of contributors claim they would only use a company if it had, at a lowest, a four-star rating on review websites. The numbers were analyzed further, with reliability (27%), expertise (21%), and professionalism (18%) emerging to be the most vital features for a domestic firm to be related to. Post studying these key figures and more, ICMediaDirect emphasizes that building up an all-encompassing reputation online is just as meaningful for a company as focusing on its offline reputation in the local society.

Read more:  https://finance.yahoo.com/news/icmediadirect-reputation-management-ic-media-031114255.html

ICMediaDirect Tackling Complaints Offline Lowers The Pressure Of Dealing With Complaints

ICMediaDirect Tackling Complaints Offline Lowers The Pressure Of Dealing With Complaints
ICMediaDirect Tackling Complaints Offline Lowers The Pressure Of Dealing With Complaints

When majority of the conversational exchange is on the internet and the situation gets increasingly difficult, ICMediaDirect endorses handling the negative feedback off the internet when possible by obtaining the client’s personal details or by attempting to contact them separately. Specialists at the firm state that this can restrain the effect of any fresh slip-ups and can lessen the pressure on the business manager handling grievances.

Read more: https://finance.yahoo.com/news/icmediadirect-reputation-management-ic-media-051411935.html

ICMediaDirect Uses A Clear Strategy For Negating The Impact Of Criticism

ICMediaDirect Uses A Clear Strategy For Negating The Impact Of Criticism
ICMediaDirect Uses A Clear Strategy For Negating The Impact Of Criticism

ICMediaDirect has an admirable track record in effective reputation control, having fixed the brand image of Fortune 500 companies, stars, politicians, and athletes. The firm uses a complex strategy for diminishing the unwelcome impact of criticism. As the main step, decide if a comment is sincere. Some material disseminated online is created by competition. The best way forward for this condition is to request to have the review removed quoting its unlikely correctness. Then, find out if a review is prejudiced. In this case, a company has a viable opportunity to share actual, positive information about them, while also dwindling the effect of the review. When a client has left honest, yet adverse reaction, then it is time to reply wholly and honestly. The agency suggests a two-pronged method, combining an apology with a proactive solution to a client’s problem.

Read more: https://finance.yahoo.com/news/icmediadirect-reputation-management-ic-media-051411935.html

ICMediaDirect – Numerous Social Media Alternatives Have Made Connecting With Consumers Complex

ICMediaDirect – Numerous Social Media Alternatives Have Made Connecting With Consumers Complex
ICMediaDirect – Numerous Social Media Alternatives Have Made Connecting With Consumers Complex

The experts at ICMediaDirect give advice to brands and personalities to be careful when it comes to connecting with their probable customers online because of a fast growing range of social media channels to select from. Teenagers are soon moving from platforms like Facebook, for example, to find more engaging experiences like Snapchat and Instagram. As live-streaming apps are sure to be winners in 2016, digital mavens are moving to Periscope in enormous numbers. With two decades of expertise helping businesses and people with the tactics to achieve success, ICMediaDirect has employees skilled in the most contemporary technological and media trends to offer rare strategies for brands to apply in the most suitable manner.

Read more: http://www.keyc.com/story/37038640/icmediadirect-is-leader-of-online-reputation-management-market

ICMediaDirect On The Significance Of Optimizing SEO

ICMediaDirect On The Significance Of Optimizing SEO
ICMediaDirect On The Significance Of Optimizing SEO

SEO Optimization is becoming significant in present times than it was towards the end of the 20th century, not long after Google launched. Ensuring that positive content is in the first place is important, since 33 percent of people always click on the search engine’s primary result after adding a word or term. ICMediaDirect highlights that businesses and people should acquaint themselves to novel ways of monitoring their online reputation by using a smart content management strategy. In contrast to SEO, content marketing is a fairly new practice, but is also imperative for companies hoping to create a positive image. It helps businesses to take complete control of their branding by devising a personalized voice and a full-bodied message through content – whether on websites, blogs, or social media platforms – while also endorsing their products or services. Trust is vital for appealing consumers, and content marketing develops a brand that seems consistent and amiable while also boosting sales.

Read more: https://finance.yahoo.com/news/ic-media-direct-reputation-management-044523924.html

ICMediaDirect – Brand Management Strategies For 2018

ICMediaDirect - Brand Management Strategies For 2018
ICMediaDirect – Brand Management Strategies For 2018

ICMediaDirect continues their proactive way to manage reputations with a variety of hi-tech tools and methods to streamline the process. Growing brand image and building trust remain the core principles of online management reputation thought. A story by Kent Campbell goes further, “How Natural Reputation and Context Affects Online Reputation Strategy,” underscoring how crucial it is for all businesses to monitor and manage their online reputations. “What others say about your business on social media and review sites can affect your bottom line no matter how many customers you serve,” he explained. Said the Nielsen survey: “that 68 percent of respondents indicated that they trust customer reviews that they read on line.”

Read more: https://finance.yahoo.com/news/icmediadirect-reputation-management-ic-media-051411935.html