Controlling information appearing on the internet is a key pillar of online reputation management. ICMediaDirect’s experts recommend claiming any online listings connected to the brand across various platforms, including local directories, Google Places and other locations that provide business information. Although brands have little control over what other people say on social media, they can influence the conversation by creating a proactive brand message. ICMediaDirect’s team says that the incorporation of the latest marketing technologies, such as storytelling techniques and videos, along with innovative photography builds a coherent narrative. This raises engagement and creates an opportunity for businesses to build trust and the right image.
As an award winning public relations and online reputation management agency, ICMediaDirect is transforming the way companies handle brand information. The New York and Washington, D.C.-based firm recently revealed the key pillars of managing an online reputation, as many organizations are struggling to enact viable, responsive digital media campaigns. The company’s strategic efforts suppress unfavorable publicity in search engine results and have given hope to hundreds of companies and individuals seeking to project a positive message online. Visit http://www.icmediadirect.com to see your Online Reputation Report today.
Brand reputation management should be a major part of a business’ overall marketing strategy due to the significant impact of a negative online image and its direct effect on any previous marketing efforts. Most customers go online to learn more about a company or product, and discovering bad reviews will almost always drive them to visit a competitor. When no such reviews are available from real customers, these consumers often choose not to take any risk and do not complete potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” said a spokesperson for ICMediaDirect.
ICMediaDirect , a public relations and online reputation management firm is shifting the approach by which notable individuals and businesses manage brand information. Recently, the award-winning firm released the main pillars of managing online reputation while several corporations find it incomprehensible to create profitable, persuasive digital media campaigns. The firm’s rigorous efforts not only ease negative publicity in search engine results, but also they have enthused companies and people who wish to display a positive message online. See your Online Reputation Report now, by visiting: http://www.icmediadirect.com