ICMD Reputation Management Will Go To LeadsCon New York

ICMediaDirect, PR expert, will introduce its internet brand repair and reputation management tools at the upcoming LeadsCon conference, which will take place at the New York Hilton. LeadsCon is one of the most important events in the constantly developing vertical media and direct response marketing sector. With its anticipated events and webcasts, it showcases the best talent in these fields and keeps attendees and listeners abreast of the latest trends. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

ICMediaDirect has long been a participant of the LeadsCon New York, as well as LeadsCon Las Vegas. In line with the conferences’ desire to ask industry leaders to present their unique talents, the marketing agency is proud to discuss their unique ability to repair reputations of individuals and companies that have had the unfortunate experience of a negative representation of their online image. While many other considerations come into vertical media and direct marketing, reputation and public perception is at the very basis of successfully marketing any entity. By describing the realities of how quickly an online reputation can be tarnished and the basics of what it takes to successfully reverse such a situation, the agency’s experience and presentation are expected to be of great use for the event’s attendees.

ICMediaDirect will be joined by a plethora of businesses from every segment of the vertical media universe, including marketing service companies, technology solution providers, ad agencies, and venture companies searching for profitable investments. Speeches, discussions, and learning forums will offer valuable insights into the most effective strategies and latest trends. Speakers and moderators from major companies will share their knowledge, while targeted sessions focusing on lead generation and high-quality marketing strategies will result in the type of specific guidance to help bridge the gap between advertisers and consumers.

Full service PR and reputation management agency, ICMediaDirect has been providing their groundbreaking expertise for over 20 years. One of the first marketing firms to truly understand the potential of the Internet in its early stages, they also noted the extent positive or negative internet reputations can have on an individual or organization. As a result, the New York City and Washington D.C.-based agency developed strategies that provide 100% control over online search results by pushing down undesirable results. Clients from Fortune 500 CEOs to top sporting personalities have relied on ICMediaDirect, while major marketing events and conferences including SES, Affiliate Summit, and ad:tech welcome the agency each year to share their knowledge and insight. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct Introduces New Internet Solutions at ASW in Las Vegas

ICMediaDirect, an international PR and online reputation management agency introduced their most recent marketing tools at the Affiliate Summit West (ASW). Hosted in Las Vegas, NV, the ASW is a famous event for associates to discuss industry insights, join workshops, and mingle with other experts. A leading PR visionary, the New York based firm was added to the lineup to share its unique insight on importance of online reputation management and strategies to implement with other seminar participants. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

ICMediaDirect used its time at ASW to focus on one of its core capabilities: online reputation strategy. The full service PR firm has earned worldwide recognition for creating effective digital branding campaigns for businesses in every vertical. One of the organization’s marketing specialists shared that staying ahead of search engine trends plays a major role in the company’s continued success. “When it comes to building any brand, first impressions are everything. Even one negative search result about your company can tarnish your corporate image and dilute consumer loyalty. We use our Internet marketing experience to your advantage, leveraging the very latest Google algorithms. Our job is to consistently modify tactics to yield maximum results for our clients.”

The ASW offers more than a chance to share data with colleagues. Each year the conference also offers exhibitors, panelists, and attendees invaluable networking opportunities as participants from virtually every industry convene to develop and strengthen professional partnerships. These interactive sessions also prove a critical component to the PR firm’s cumulative achievements. One team member believes that the organization’s affiliate grid has helped catapult the company into the online reputation spotlight. “Successful reputation management isn’t about spinning wheels with as many online outlets as possible. It requires working with the biggest web contributors for the greatest impact in the shortest amount of time. Our clients reap the benefits of our wide-reaching professional relationships. We work directly with corporations such as MSN, Yahoo, and Google to quickly repair and boost any brand.”

Founded in 1996, ICMediaDirect is a global online marketing force that specializes in online reputation management and brand repair capabilities. As a proven digital advertising innovator, the company develops customized campaigns using a comprehensive media mix for long-term, sustainable results. A renowned affiliate marketer, the firm is constantly broadening its professional network by consulting and presenting at worldwide industry conferences, including ad:tech, LeadsCon, and SES. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect Talks about Solutions for Improving Online Reputation

According to various recent surveys, 86% of possible customers are unsure whether they would purchase an item from a business with negative reviews. This prompted PR and reputation management agency ICMediaDirect to believe that bad feedback can result in financial loss for a company. With another survey showing that 9 out of 10 people say they take online reviews ‘very seriously,’ the agency has responded by providing advice on how companies can recover after receiving negative feedback online. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Having enhanced the brand image of Fortune 500 companies, celebrities, politicians, and athletes, ICMediaDirect has built an outstanding track record in efficient reputation control. The agency uses a clear strategy for diminishing the unwanted impact of criticism. First, determine if a comment is legitimate. Some information spread online is created by competing brands. The best course of action for this scenario is to request to have the review removed citing its unlikely authenticity. Next, find out if a review is opinion based. In this case, a company has a powerful opportunity to share factual, positive information about themselves, while also diluting the effect of the review. When a customer has left factual, yet negative feedback, then it is time to respond fully and genuinely. The agency recommends a dynamic approach, combining an apology with a proactive solution to a client’s problem.

With respect to difficult situations with existence of significant interaction online, ICMediaDirect advises addressing the complaint offline where possible by asking for the customer’s details or requesting to contact them privately. Experts at the firm have noted that this can reduce the impact of any further mistakes and the pressure on the business manager dealing with the complaints.

ICMediaDirect is a full-service public relations and content marketing agency, specializing in online reputation management. Its extensive experience with successful recovery from negative online reviews has helped companies and individuals project a positive image and build an efficient message with a strong impact on their audience. In 2015, the agency published a game-changing handbook on Google brand repair and has been awarded the New York Excellence Award by the SBIEC for two consecutive years. ICMediaDirect regularly attends well-known industry conferences including Affiliate Summit, ad:tech, and LeadsCon, where it shares its expertise and techniques with businesses from all over the world. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct Joins CSEW Conference

ICMediaDirect, online reputation management agency, joined the Connect conference in Miami, organized by Search Engine Watch.  Speaking at the conference, were some of the foremost thought leaders and innovators in the online marketing industry, offering their expertise on SEO, digital acquisition, brand development, and various other topics. ICMediaDirect met with several keynote speakers over the course of the two-day conference, establishing their public relations prowess while determining how to apply new, inventive strategies to their proven marketing formula.

In a world dominated by its online sector and the power of social media, maintaining a positive online image is more pertinent than ever. The unimaginable growth of mobile, smarter search tactics, and ever-changing user behavior have ushered in a new era of search marketing, one where it is essential to stay ahead of its current trends. Search Engine Watch has been providing search engine and search marketing news, advice, and commentary for over 20 years, and through the CSEW conference explained how to excel in this new era, providing a two-track educational agenda designed to lead the discussion in the latest strategies and technologies.

ICMediaDirect’s exceptional depth of knowledge regarding online brand management and search engine tendencies contributed to the topics at hand, specifically when discussing organic search. A renewed emphasis was placed upon engaging with organic search at CSEW, with the full service public relations company presenting trendsetting SEO tools and diagnostics for the skilled search mechanic. The international brand managers also displayed proficiency in link building and next generation search techniques, providing competitive, sector-leading data.

Founded in 1996, ICMediaDirect has become a relentless force in the industry with offices in New York City and Washington, DC, and provides its unparalleled services worldwide. Advertisement and online reputation packages are customized for each individual or company and their specific needs, and have vastly improved the Internet presence of professional athletes, politicians, executive-level bankers, fortune top 500 CEOs, top motivational speakers, high-end celebrity jewelers, music agents, artists, and many more. Major marketing conferences and events frequently benefit from ICMediaDirect’s participation and sponsorships, amongst them Affiliate Summit, Leadscon, SES, and the ad:tech conference in New York, where companies and individuals from the advertising and technology worlds come together to exchange ideas, listen to keynote speeches on current topics. and contribute to industry trends and initiatives.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct Leaders Reveal Important Aspects of Internet Reputation

ICMediaDirect is a PR and internet reputation management company that changes the way prominent people and brands oversee brand information. The award-winning firm recently revealed the key pillars of managing online reputation while many organizations are struggling to formulate viable, responsive digital media campaigns. The company’s strategic efforts not only suppress unfavorable publicity in search engine results, but they have given hope to hundreds of companies and individuals who wish to project a positive message online. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

Reputation experts at ICMediaDirect recommend that companies monitor online activities regularly so that a reputation management plan can be implemented as quickly as possible. By keeping a close eye on brand mentions and online reviews, brands, individuals, and agencies can be proactive in their approach to online reputation management. Using a variety of monitoring tools will make the task easier and more efficient. Google Alerts allows users to receive email updates on the latest Google results featuring brand mentions. To monitor activities connected to a brand on various social media platforms, entities should use the Social Mention tool that keeps track of selected keywords.

Managing information appearing on the internet is a key pillar of online reputation management. Professionals at ICMediaDirect recommend claiming all online listings connected to the brand on various platforms, including local directories, Google Places and other locations that provide such information. Although companies have little control over what other people say on social media, they can influence the conversation by focusing on proactive brand messaging. ICMediaDirect team advocates the incorporation of the latest marketing technologies, such as storytelling techniques and videos. A combination of innovative photography and building a coherent narrative raises engagement creates an opportunity for businesses to build trust and the right image.

ICMediaDirect is an online reputation and content marketing agency with offices in New York City and Washington, DC. A leading firm in the industry, it has helped clients all over the world improve their brand’s potential with online reputation management since 1996. It was awarded the New York Excellence Award by the SBIEC yet again this year due to its knowledge and experience in SEO and creating compelling content. ICMediaDirect attends a variety of marketing conferences and events throughout the year, including Affiliate Summit, SES, and LeadsCon, often sharing its expertise and marketing methods with individuals and corporations from all over the world. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct – Reputation Management – ICMediaDirect Named Leaders of Online Reputation

ICMediaDirect, the New York City and Washington DC-based Reputation Management and PR agency, provides specialized insight on the significance of online reputation for individuals and businesses. For over 20 years, the team of reputation experts have been offering brand repair services and improving online status of elite individuals and Fortune 500 companies. This year, ICMediaDirect has once again received the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) for the third consecutive year, after demonstrating strong business ethics and corporate values. See your Online Reputation Report now, by visiting http://www.icmediadirect.com

The importance of reputation management is often overlooked by companies that try to establish a strong Internet presence and build trust among their consumers. Local business directories make it easy for customers to review their personal experience with a brand, and corporations should remain aware of how their enterprise is observed by potential clientele. According to the professionals at ICMediaDirect, “what people say about your company has become the most significant reflection of your reliability and services. In essence, you are what people find about you online.” It is important for companies to evaluate customer reviews and adequately address any negative feedback. 70 percent of buyers admit to being affected by online disapproval by others before making their own purchase, and any criticism might deter them from selecting the products or service offered by a specific company. With many ways available for handling negative reviews, ICMediaDirect outlines the best approach of responding quickly to rectify any issues offline.

Brand reputation management should be an essential part of a business’ marketing strategy due to the significant impact of a negative online reputation and its direct effect on previous marketing efforts. When customers go online to learn more about a company or product, discovering bad reviews almost always drives them to a competitor. When no such information is available from real customer reviews, consumers often choose not to take any risk and do not complete transactions for potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” says a spokesperson for ICMediaDirect.

Founded in 1996, ICMediaDirect is the leading provider of online reputation and brand repair services. Being two years older than Google, ICMD team offers revolutionary reputation management strategies that help companies and individuals rank better on search engines and project a positive image through a mix of media channels. The company often offers its advice and services at marketing conferences, including ad:tech, Affiliate Summit, and LeadsCon, having released a groundbreaking handbook on Google brand repair last year. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct Joins ASE Conference

ICMediaDirect, a leading agency in PR and online reputation, joined the latest Affiliate Summit East (ASE) conference. They discussed important national and global market issues with the other attendees, and shared industry tips. The conference was attended by more than 5,000 advertisers, sellers, networks, and media platforms. Reputation management experts at ICMediaDirect spoke on the importance of building an unparalleled online brand for businesses as well as individuals, and tackled some of the forward-thinking strategies they utilize for successful content marketing. To access your personal or your company’s Online Reputation Report, visit ICMediaDirect at http://www.icmediadirect.com

Founded in 2003, Affiliate Summit Inc. has a proven track record in managing highly successful marketing projects and delivering numerous insightful events, educational sessions, and tradeshows. With combined experience of more than 30 years in affiliate marketing, founders of the company Shawn Collins and Missy Ward believe in the power of interpersonal networking and information exchange in today’s fast-paced digital world. Their landmark events create an invaluable learning and sharing environment for thought leaders, start-ups, merchants, and vendors to discuss new opportunities for effective business development and digital innovations. With an established expertise in providing state-of-the art solutions to customers who aim to showcase their brand online in the best light, ICMediaDirect was delighted to bring first-class advice and tips on effective reputation management to affiliates and merchants at the conference. Experts at ICMediaDirect reinforce confidence in search engine optimization (SEO) techniques and emphasize the need for every brand to regularly put out content and use technological advancements to develop and maintain captivating online presence.

This year’s edition of Affiliate Summit featured a collection of keynotes from most influential and thought-provoking public figures in the field of digital platforms and marketing. Speaker Scott Stratten, a social media and relationship marketing expert, President of Un-Marketing and the author of four best-selling business books, is one of “America’s 10 Marketing Gurus”, according to Business Review USA. The final and concluding day of Affiliate Summit East saw an SEO keynote panel, featuring Bruce Clay (President of Bruce Clay, Inc.), Duane Forrester (VP at Bruce Clay, Inc.), and Stephan Spencer (Co-Author of The Art of SEO).

Established in 1996, ICMediaDirect is an award-winning PR and online reputation management company, dedicated to brand repair for companies and individuals across the globe. Its cutting-edge technological solutions and highly competitive and unmatched online reputation packages have vastly improved the Internet presence of numerous businesses, professional athletes, politicians, fortune top 500 CEOs, celebrities, among many others. Major marketing conferences and events frequently benefit from ICMediaDirect’s participation and sponsorships, including Affiliate Summit, Leadscon, SES, and ad:tech conferences. To see your Online Reputation Report, visit http://www.icmediadirect.com

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

IC Media Direct – Introduces Their Third Innovative Book

IC Media Direct, leaders in PR and marketing, are announcing their third book, titled Second Chance at First Impression. During the latest ad:tech New York conference, the agency explained that a special release of 500 copies of the manual will soon be available. The early edition will contain a collection of over one hundred articles that comprehensively discuss the latest online reputation management trends, and an in depth look into the firm’s strategy of providing 100% control of search results for elite individuals and high end brands.

As businesses and individuals recognize the impact of their digital footprint, optimizing search engine results has become imperative to both PR and customer acquisition. Many corporations utilize dedicated social media accounts that rank well on Google, such as Facebook and Twitter, but still struggle with irrelevant or negative listings. A third of all people click on the first search result, and over three quarters never leave the first page. Effectively managing that content allows for the full control of branding and the promotion of products or services through websites, blogs, and social media. Being two years older than Google, IC Media Direct has been able to perfect their strategies, build trust with an established client base, and rise above their competition. Their book will chronicle how the company has grown and skillfully adapted to the quick pace at which technology changes, and shows how others can do the same.

Second Chance at a First Impression is the product of years of research and collaboration, and contains contributions from authorities in various Internet marketing industries, including Interactive Marketing Strategies, Blog Marketing, Display Media Advertising, Online Public Relations, and many more. The publication’s authors have decades of combined experience and offer invaluable insights into their respective fields. In addition to covering the foundation of establishing a positive online presence, the book’s detailed subchapters provide advanced and alternate strategies for the aspiring Internet industry expert. Readers can learn about the branding, product development, and business strategies used by multinational corporations and millionaire entrepreneurs that continue to shape the global landscape of online reputation management.

For over two decades, IC Media Direct has set the standard in full service public relations and online reputation management. The firm believes that first impression is everything and offers their clients a second chance at first impression by completely transforming their first page of Google search results with positive and pre-approved content that is published on the world’s top news publications. By publishing relevant, captivating, and shareable news articles, undesirable search results are pushed down and effectively eliminated. The company has won the New York Excellence Award from the Small Business Institute for Excellence in Commerce for three consecutive years, and is a regular sponsor of industry conferences including the Affiliate Summit, Leadscon, and ad:tech.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect To Join the Upcoming LeadsCon

ICMediaDirect (ICMD) is thrilled to join the upcoming LeadsCon Conference to talk about the latest solutions in online reputation management. Newly branded in as Connect to Convert, the event is the only educational conference and exposition dedicated entirely to the most effective and emerging sectors of business and consumer lead generation. A panel of ICMD experts was there to represent the company, demonstrate their innovative, proven approach to building and maintaining unparalleled online brands, and network with the top minds in the industry.

Founded in 2007, LeadsCon showcases the best companies and individuals in vertical media and direct-response marketing. With over 100 speakers, 30 sessions and two keynote presentations, the opportunity for unprecedented access to insights from the world’s marketing leaders draws more than 5,000 attendees each year. The last Connect to Convert event focused on new ways to optimize pay per call campaigns, improve click through rates to drive more sales and increase inbound leads through enhancing shares and viral marketing. This year’s keynote speaker was Tim Washer, TV comedy writer and content producer for IBM, Cisco and FedEx. Washer has been featured at events for Pixar CEO John Lassiter and Nobel Peace Prize winner Desmond Tutu, and his work can be seen on HBO’s Last Week Tonight with John Oliver and the Conan O’Brien show. The keynote presentation discussed how finding, shaping and telling powerful stories is a tool that can help build brands, win customers and deepen client relationships.

In a smaller session, the ICMediaDirect team shared their expertise on leveraging search engines as a channel for qualified lead generation. ICMD dissected the algorithms of Google, Yahoo and Bing, explaining that they look for recent, relevant and active content from authority sources to display. By publishing content digitally with the world’s top news publications, the company has been able to effectively and consistently alter the first page of search results, current to the hour. By ensuring the correct message is instilled to viewing consumers at the right time, ICMD is helping their clients grow leads and drive significant increases in revenue.

Founded in 1996, ICMediaDirect is an award winning public relations and online reputation management company with offices in New York City and Washington, D.C. Thanks to a suite of professional and extensive marketing strategies supported by state of the art technologies and a dedicated team of experts, ICMD has established a successful track record of improving the Internet presence of professional athletes, politicians, fortune top 500 CEOs, celebrities and many more.As a company that strives to fully bear its social responsibility as well as upkeep its high standards of corporate values and customer service, ICMediaDirect also supports several non-profit organizations, amongst them the Jewish National Fund, the American Jewish World Service and the AJC Global Jewish advocacy, helping families in need in countries across the world.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com

ICMediaDirect- Introduces New Branding Tools at ASE Conference

IC Media Direct experts joined the most recent Affiliate Summit East Conference to talk about new methods of promoting online firms next year. The yearly event gathers numerous digital advertisers, sellers, and news outlets from more than 70 countries. ICMD spoke on the impact an impeccable online brand can have on both businesses and individuals, breaking down several of the innovative techniques they use to optimize their clients’ web footprint.

The company behind ASE, Affiliate Summit, Inc. was founded in 2003. After rapidly acquiring a reputation for managing highly successful marketing projects and numerous popular events, educational sessions and tradeshows, co-owners Shawn Collins and Missy Ward combined their 30 years of experience in affiliate marketing to develop a conference that would provide the interpersonal networking and information exchange that has become necessary for businesses to thrive in today’s fast paced digital world. The landmark Affiliate Summit events have grown invaluable for their opportunities to learn, share and exchange ideas with the marketing industry’s foremost thought leaders. Attendees including start-ups, merchants and vendors are able to gain expert insights on effective business development strategies and the latest digital innovations while growing their professional network. In 2017, keynote speakers included Joe Theismann, entrepreneur and former star NFL quarterback of the Washington Redskins, Larry Kim, founder of WordStream, the world’s leading PPC software company, JB Glossinger, MBA, Ph.D, the man behind MorningCoach.com.

As an established provider of leading, state of the art solutions for the comprehensive management of online brands, ICMediaDirect has been delighted to share their world-class expertise with ASE attendees for the past several years. While many organizations struggle to formulate viable, responsive digital media campaigns, ICMD has developed a strategic method to suppress unfavorable publicity while simultaneously promoting proactive brand messaging across each of the Internet’s top search engines. With consistent, positive messages being projected online, clients are able to influence their public image while increasing lead generation to their respective businesses.

ICMediaDirect is an award-winning public relations and online reputation management company with over 20 years of digital experience. Founded in 1996 as a small tech start-up, ICMD has grown to become a global force in the marketing industry with offices in New York City and Washington, DC. Thanks to an extensive suite of professional marketing strategies supported by state-of-the-art technologies and a team of the industry’s leading experts, the company has learned how to optimize Google search results to promote positive information while pushing down less desirable search results. Advertisement and online reputation packages are customized for each individual or company, and have vastly improved the Internet presence of numerous professional athletes, politicians, bankers, artists and Fortune 500 executives. To access your personal or corporate Online Reputation Report, visit ICMediaDirect today at www.icmediadirect.com.

IC Media Direct – Reputation Management: http://icmediadirectnews.com

ICMediaDirect Online – Reputation Management & Public Relations: http://icmediadirectonline.com

ICMediaDirect – Reviews & Reputation Services: http://icmediadirectreviewsreputation.com