Discovering Bad Reviews Can Drive a Consumer to the Competitor – ICMediaDirect

Discovering Bad Reviews Can Drive a Consumer to the Competitor - ICMediaDirect
Discovering Bad Reviews Can Drive a Consumer to the Competitor – ICMediaDirect

A business’ marketing strategy should have brand reputation management as an integral part of it due to the gigantic impact negative reviews have on prior marketing efforts. “Bad feedback shouldn’t be disregarded, as it can allow brands to discover more about their flaws and increase the quality of their everyday operations,” said a representative for ICMediaDirect. When would-be consumers go online to ascertain more about an organization or item, coming across bad reviews very often pushes them to a competitor. When no such reviews are searchable from authentic consumers, consumers tend to drop their transactions to avoid risks.

Read more: http://markets.ask.com/ask/news/read/32604428 

ICMediaDirect Helps Clients Build Coherent Narrative

ICMediaDirect Helps Clients Build Coherent Narrative
ICMediaDirect Helps Clients Build Coherent Narrative

Managing information visible on the internet remains a key pillar of online reputation management. ICMediaDirect’s team of professionals recommend claiming all online listings connected to the brand across the web, including local directories, Google Places, and other websites that provide such information. Despite companies having little control over what people are saying on social media, they can influence the conversation by focusing on proactive brand messaging. ICMediaDirect encourages the incorporation of the latest marketing technologies, such as storytelling techniques and videos. Innovative photography alongside building a coherent narrative raises engagement while creating an opportunity for businesses to build trust and the right image.

Read more: http://www.digitaljournal.com/pr/3023810 

ICMediaDirect On Ways Online Reviews Help Boost Business

ICMediaDirect On Ways Online Reviews Help Boost Business
ICMediaDirect On Ways Online Reviews Help Boost Business

While the results are applicable to all companies, they focus on local businesses. An incredible 92% of respondents state they would only use a company if it displayed, at least, a four-star rating on review sites. The stats are broken down further, showing reliability (27%), expertise (21%), and professionalism (18%) to be the most vital characteristics for a local company to be associated with. After analyzing this data and additional studies, ICMediaDirect confirms that building up a solid online reputation is just as important for a company as prioritizing its offline standing in the local community.

Read more: http://www.marketwatch.com/story/icmediadirect—-reputation-management—-ic-media-direct-recognizes-the-importance-of-online-reviews-2016-06-12

ICMediaDirect Demonstrates Strong Business Ethics And Corporate Values

ICMediaDirect Demonstrates Strong Business Ethics And Corporate Values
ICMediaDirect Demonstrates Strong Business Ethics And Corporate Values

ICMediaDirect, the Reputation Management and PR agency based in New York City and Washington DC offers expert services in the space of online reputation to distinguished individuals and companies. For over twenty years, the group of reputation counselors has been offering brand repair services and growing the online status of prominent individuals and Fortune 500 companies. This year once again, ICMediaDirect has won the New York Excellence Award from the Small Business Institute for Excellence in Commerce (SBIEC) after winning this award three years in a row as a testimony to the robust business ethics and corporate values. See your Online Reputation Report now, by clicking http://www.icmediadirect.com

Read more: http://markets.financialcontent.com/startribune/news/read/32604428/IC_Media_Direct_

IC Media Direct’s Strategic Efforts For Image Management

IC Media Direct’s Strategic Efforts For Image Management
IC Media Direct’s Strategic Efforts For Image Management

As an award winning public relations and online reputation management agency, IC Media Direct is transforming the way companies handle brand information. The New York and Washington, D.C.-based firm recently revealed the key pillars of managing an online reputation, as many organizations are struggling to enact viable, responsive digital media campaigns. The company’s strategic efforts suppress unfavorable publicity in search engine results and have given hope to hundreds of companies and individuals seeking to project a positive message online. Visit http://www.IC Media Direct.com to see your Online Reputation Report today.

Read more: http://www.marketwired.com/press-release/icmd-reputation-management-experts-IC Media Direct-reveal-key-features-online-reputation-2140997.htm

Brand Reputation Management Essential For Business, says ICMediaDirect

Brand Reputation Management Essential For Business, says ICMediaDirect
Brand Reputation Management Essential For Business, says ICMediaDirect

Brand reputation management should be a major part of a business’ overall marketing strategy due to the significant impact of a negative online image and its direct effect on any previous marketing efforts. Most customers go online to learn more about a company or product, and discovering bad reviews will almost always drive them to visit a competitor. When no such reviews are available from real customers, these consumers often choose not to take any risk and do not complete potential sales. “Negative feedback shouldn’t be taken lightly, as it can help brands identify their weak points and improve the quality of their daily business operations,” said a spokesperson for ICMediaDirect.

Read more: http://finance.yahoo.com/news/ic-media-direct-reputation-management-030431145.html 

IC Media Direct’s Strategic Efforts For Image Management

IC Media Direct’s Strategic Efforts For Image Management
IC Media Direct’s Strategic Efforts For Image Management

As an award winning public relations and online reputation management agency, IC Media Direct is transforming the way companies handle brand information. The New York and Washington, D.C.-based firm recently revealed the key pillars of managing an online reputation, as many organizations are struggling to enact viable, responsive digital media campaigns. The company’s strategic efforts suppress unfavorable publicity in search engine results and have given hope to hundreds of companies and individuals seeking to project a positive message online. Visit http://www.IC Media Direct.com to see your Online Reputation Report today.

Read more: http://www.marketwired.com/press-release/icmd-reputation-management-experts-IC Media Direct-reveal-key-features-online-reputation-2140997.htm

ICMediaDirect On Ways Online Reviews Help Boost Business

ICMediaDirect On Ways Online Reviews Help Boost Business
ICMediaDirect On Ways Online Reviews Help Boost Business

While the results are applicable to all companies, they focus on local businesses. An incredible 92% of respondents state they would only use a company if it displayed, at least, a four-star rating on review sites. The stats are broken down further, showing reliability (27%), expertise (21%), and professionalism (18%) to be the most vital characteristics for a local company to be associated with. After analyzing this data and additional studies, ICMediaDirect confirms that building up a solid online reputation is just as important for a company as prioritizing its offline standing in the local community.

Read more: http://www.marketwatch.com/story/icmediadirect—-reputation-management—-ic-media-direct-recognizes-the-importance-of-online-reviews-2016-06-12

ICMediaDirect To Discuss Techniques For SEO At Industry Event

ICMediaDirect To Discuss Techniques For SEO At Industry Event
ICMediaDirect To Discuss Techniques For SEO At Industry Event

ICMediaDirect notes that this year’s edition of Affiliate Summit will feature keynotes from the most influential and thought-provoking public figures in the realm of digital platforms and marketing. Speaker Scott Stratten, a social media and relationship marketing influencer, President of Un-Marketing and the author of four best-selling business books, is one of “America’s 10 Marketing Gurus”, notes Business Review USA. The final and concluding day of Affiliate Summit East 2016 will welcome an SEO keynote panel, featuring Bruce Clay (President of Bruce Clay, Inc.), Duane Forrester (VP at Bruce Clay, Inc.), along with Stephan Spencer (Co-Author of The Art of SEO).

Read more: http://www.marketwatch.com/story/ic-media-direct—-reputation-management—-icmediadirect-to-join-industry-experts-at-ase-2016-2016-06-09

ICMediaDirect Receives Third Consecutive Award From SBIEC

ICMediaDirect Receives Third Consecutive Award From SBIEC
ICMediaDirect Receives Third Consecutive Award From SBIEC

The SBIEC is a distinguished authority on recognizing firms across a wide range of fields that meet its standards of excellence. Through encouragement of independent enterprise and entrepreneurial prosperity, the organization offers businesses of all sizes the ability to be recognized for top performance. Particular emphasis focuses on those meeting and exceeding standards for customer service, product quality and ethics. ICMediaDirect has received its third straight because of its ability to maintain these essential qualities, as it develops and perfects Internet strategies to benefit its hundreds of clients long term. Their team of experts are capable of identifying all unwanted online content, and then structuring specific campaigns to boost search engine results on Internet web browsers.

Read more: https://ceo.ca/@marketwired/icmediadirect-reputation-management-ic-media-direct-awarded-new-york-excellence-award-2016